Dog Food

Trusted Nutrition for Pets,

Farm Dogs & Working Dogs

At Jasper Feed and Seed, we carry dependable dog food brands folks know and trust. Whether you’re feeding a house pet, a farm dog, or a hard-working companion, we stock quality options that fit different needs and budgets.

Valu-Pak

A customer favorite for affordable, dependable nutrition.
Great for everyday feeding, kennels, and multi-dog households.

Dog Food Brands We Trust

Next Level

Higher-protein formulas designed for active and working dogs.

Ideal for hunting dogs, farm dogs, and high-energy breeds.

Joy Dog Food

Made in the USA with simple, reliable formulas.
A solid choice for maintenance feeding and consistent performance.

True 2 U

Budget-friendly feeds that get the job done.
Popular for feeding multiple dogs without breaking the bank.

Dog Food Brands We Trust

Diamond Naturals

Premium formulas with real meat, fruits, and vegetables.
Options for puppies, adults, seniors, and sensitive skin & stomachs.

Diamond

Well-known for balanced nutrition at a great value.
Good everyday option for adult dogs.

Valu-Pak

VALU-PAK FREE - MADE WITHOUT CORN | WHEAT | SOY | GLUTEN

Starting at $31.99 — $48.99

28-20

28% Protein 20% Fat

26-18

26% Protein 18% Fat

22-12

22% Protein 12% Fat

Valu-Pak

VALU-PAK - FORMULATED WITH PERFORMANCE IN MIND

30-20

30% Protein 20% Fat

24-20

24% Protein 20% Fat

21-12

21% Protein 12% Fat

Next Level | Super Premium Dog Food

Starting at $45.99 — $59.99

HI-PRO 30 LS™

FOR ACTIVE DOG AND PUPPIES

Specially formulated with three sources of high-quality protein, Hi-Pro 30 LS™ is ideal for active dogs of all life stages. This nutrient-rich formula is optimally balanced to fuel the sustained energy and endurance needs of sporting and active dogs, including growing puppies and pregnant or lactating females.

HI-PRO PROFESSIONAL™

FOR ACTIVE DOGS AND PUPPIES

Balanced with 26% high-quality protein and 18% fat, Hi-Pro Professional™ delivers exceptional energy and scientifically-proven nutrients that sporting and working dogs, growing puppies and pregnant or lactating adult females need for optimal endurance and overall health.

HI-ENERGY

FOR HIGHLY ACTIVE DOGS

Optimally balanced with 24% high-quality protein and 20% fat, Hi-Energy provides highly active and sporting adult dogs the scientifically-developed nutrition they need for peak energy, endurance and a healthy, active life.

NORMALLY ACTIVE HEALTHY WEIGHT

FOR ADULT DOGS

Expertly formulated with a scientifically-proven balance of protein and fat, Normally Active provides optimal nutrition and energy to power your adult dog’s activity level, while supporting a healthy digestive system, strong immune response and overall wellness.

Next Level

Starting at $41.99 — $47.99

CHICKEN & BROWN RICE RECIPE

FOR NORMALLY ACTIVE ADULT DOGS

Scientifically formulated with deboned chicken as the #1 ingredient, Chicken & Brown Rice Recipe provides optimal nutrition and energy to power your adult dog's everyday activity level - while supporting a healthy digestive system, immune response and overall wellness.

LAMB & BROWN RICE RECIPE

FOR NORMALLY ACTIVE ADULT DOGS

Scientifically formulated with deboned lamb as the #1 ingredient, Lamb & Brown Rice Recipe provides optimal nutrition and energy to power your adult dog's everyday activity level — while supporting a healthy digestive system, immune response and overall wellness.

SALMON & BROWN RICE

SKIN & COAT RECIPE

FOR NORMALLY ACTIVE ADULT DOGS

Scientifically formulated with deboned salmon as the #1 ingredient, Salmon & Brown Rice Skin & Coat Recipe provides optimal nutrition and energy to power your adult dog's everyday activity level — while supporting a healthy digestive system, immune response and overall wellness. Developed with Omega 6 and 3 to nourish skin and coat.

BEEF & BROWN RICE RECIPE

FOR NORMALLY ACTIVE ADULT DOGS

Scientifically formulated with deboned beef as the #1 ingredient, Beef & Brown Rice Recipe provides optimal nutrition and energy to power your adult dog's everyday activity level — while supporting a healthy digestive system, immune response and overall wellness.

Next Level

Starting at $75.99 —

GRAIN FREE SALMON RIVER®

FOR ACTIVE DOGS AND PUPPIES

 Formulated with high-quality salmon, Grain Free Salmon River® is ideal for adult dogs with sensitivities to other meat proteins. This grain-free, omega-3 fatty acid-rich formula nourishes the skin and coat, while supporting full body health.

Available Bag Sizes: 40lbs / 15lbs / 4lbs
 

OCEAN CATCH SKIN & COAT RECIPE

FOR ACTIVE DOGS AND PUPPIES

Formulated with sustainable, wild-caught ocean fish as the primary source of protein, Ocean Catch is free of chicken ­— making it ideal for all dogs specifically those with allergies and sensitivities. It delivers omega fatty acids for healthy skin and coat, antioxidants for a healthy immune response and complete nutrition for everyday vitality and whole body health.

Available Bag Sizes: 40lbs / 15lbs / 4lbs

SENIOR HEALTHY WEIGHT

FOR NORMALLY ACTIVE ADULT DOGS

 Scientifically formulated with deboned chicken as the #1 ingredient, Senior Healthy Weight provides optimal nutrition and joint support for your adult and senior dog's everyday activity level — while promoting a healthy digestive system, immune response and whole body health.

 Available Bag Sizes: 28lbs, 15lbs, 4lbs

Next Level

PERFORMANCE PLUS™

FOR ACTIVE ADULT DOGS

Formulated for the unique nutritional needs of large breed dogs over 12-months old, Performance Plus™ combines an optimal ratio of high-quality protein to fat plus L-Carnitine for lean muscle, with a tailored blend of nutrients to support overall wellness and joint health.
 

HI-PRO PUPPY

FOR PUPPIES OF ALL BREEDS & SIZES
Dogs under one year of age

Created specifically for the unique nutritional needs of all puppies under one year of age, Hi-Pro Puppy provides a scientifically-balanced formula of high quality protein, fat and nutrients to fuel healthy growth and development.

Available Bag Sizes: 40lbs / 15lbs / 4lbs

HERO'S SALUTE™

FOR ACTIVE ADULT DOGS

Next Level salutes the veterans, service members and their families of the United States. To honor your commitment, we’ve created this super premium, science-driven nutrition formulated to promote and protect the health of your dedicated canine companions. 

Formulated with high quality ocean fish meal as the primary source of protein, Hero’s Salute™ delivers adult dogs of all breeds and sizes optimal levels of omega fatty acids for healthy skin and coat, glucosamine and chondroitin for strong joints, and complete nutrition for everyday energy and whole body health.

Next Level

Starting at $75.99 — $79.99

GIANT BREEDPUPPY + GROWTH

UP TO 2 YEARS 

Scientifically formulated for the unique nutritional needs of giant breed puppies under 2 years old and pregnant and lactating mothers, Giant Breed Puppy + Growth delivers optimum nutrition and precisely controlled calcium from the very start. Helping to develop the strong muscles, long-term bone density and supple joints that will support their large bodies throughout their lives.

  • Specially formulated to promote a steady and healthy growth rate

  • Optimally reduced calcium levels for controlled bone development

  • Ideal balance of protein and fat to build muscle and support energy needs 

GIANT BREED

ACTIVE ADULT

2–6 YEARS

Optimally formulated with a balanced blend of high-quality protein, fat, nutrients and precisely controlled calcium, Giant Breed Active Adult provides giant breed dogs the scientifically-developed nutrition they need for long-term bone density, whole-body health and maximum longevity.

Glucosamine and chondroitin help build healthy joints and promote long-term mobility

Precisely controlled calcium levels to maintain bone strength

Balanced blend of high-quality protein and fat to support healthy weight

GIANT BREED MATURE ADULT

 6+ YEARS

Scientifically formulated for the unique health needs of giant breed dogs over six years of age, Giant Breed Mature Adult provides specialized nutrition and precisely controlled calcium to promote joint health, long-term bone density, immunity and whole body health for optimal longevity.

  • Reduced protein and fat promote healthy body condition and fuel mature energy needs

  • Glucosamine and chondroitin promote continued joint health and mobility

  • Increased fiber encourages healthy digestion

JOY

Premium, All-American Ingredients

Starting at $46.99 — $72.99

HIGH ENERGY 24/20

High-Energy is a Premium Dog Food formulated to meet the nutritional needs of very active and hard working dogs. Canine athletes require an enriched nutritional formula to maintain endurance and endure the stress of competition.
 

MAINTENANCE PLUS 22/12

Maintenance Plus is a highly palatable 22% Protein, 12% Fat, beef-based, soy-free, complete and balanced diet suitable for normally active dogs, senior dogs, or obese dogs.

ADULT FORMULA 26/18

Performance Premium Dog Food provides optimum nutrition for highly active dogs. This premium formula is complete and balanced using only the finest ingredients.

JOY

Premium, All-American Ingredients

SUPER MEAL 30/20

Super Meal is formulated for hard-working dogs in a nutrient dense 30% Protein and 20% Fat diet. This complete and balanced food provides improved digestibility and increased energy.
 

PUPPY FOOD 32/18

This food is formulated to meet all the nutritional needs of your growing puppy. Made with REAL CHICKEN, it is specifically designed to provide the essential nutritional needs of a puppy while preventing gaining excess weight.

Diamond

Dog Food That's Made to Make a Difference

Starting at $35.99 — $44.99

Diamond
MAINTENANCE

  • Formulated for moderately active adult dogs

  • 22% protein and 12% fat

  • Omega fatty acids help support healthy skin and shiny coat

  • Guaranteed probiotics — 80 million colony forming units (CFU) per pound for digestive and immune system support

  • Made with purposeful, quality ingredients
     

Diamond
HIGH ENERGY

  • Formulated for active, adult sporting dogs

  • 24% protein and 20% fat

  • Guaranteed glucosamine to support joints and mobility

  • Omega fatty acids help support healthy skin and a shiny coat

  • Guaranteed probiotics — 80 million colony forming units (CFU) per pound for digestive and immune system support

  • Made with purposeful, quality ingredients

Diamond
PREMIUM

  • Formulated for active, athletic dogs at all life stages

  • 26% protein and 18% fat

  • 75% of protein from animal sources

  • Guaranteed glucosamine to support joints and mobility

  • Guaranteed probiotics — 80 million colony forming units (CFU) per pound for digestive and immune system support

  • Made with purposeful, quality ingredients

Diamond

PERFORMANCE

  • Formulated for highly active dogs at all life stages

  • 30% protein and 20% fat

  • 83% of protein from animal sources

  • Guaranteed glucosamine to support joints and mobility

  • Guaranteed probiotics — 80 million colony forming units (CFU) per pound for digestive and immune system support

  • Made with purposeful, quality ingredients
     

Diamond

PUPPY

  • Formulated for all life stages including puppies and pregnant or nursing adult dogs

  • 31% protein and 20% fat

  • DHA for proper brain and vision development

  • Guaranteed probiotics — 80 million colony forming units (CFU) per pound for digestive and immune system support

  • Made with purposeful, quality ingredients

Diamond Naturals

Uncompromising Quality and Performance, Naturally

Starting at $28.99 — $49.99

Diamond Naturals

SALMON & POTATO FORMULA

SKIN & COAT | All Life Stages

  • Real salmon is the first ingredient

  • Helps maintain healthy skin and coat at all life stages

  • Enhanced with guaranteed probiotics and superfoods
     

Diamond Naturals

CHICKEN & RICE FORMULA

All Life Stages

  • Protein and fats provide your dog energy to stay strong

  • With cage-free chicken for great taste and nutrition

  • Guaranteed levels of zinc, selenium and vitamin E

  • Enhanced with superfoods and guaranteed probiotics

Diamond Naturals

BEEF MEAL & RICE FORMULA

Adult

  • Pasture-raised beef protein for great taste and nutrition

  • Guaranteed levels of zinc, selenium and vitamin E

  • Omega-6 and omega-3 fatty acids for skin and coat

  • Enhanced with superfoods and guaranteed probiotics

Diamond Naturals

Uncompromising Quality and Performance, Naturally

Diamond Naturals

LAMB MEAL & RICE FORMULA

Adult

  • Pasture-raised lamb protein is an excellent source of quality protein

  • Guaranteed levels of zinc, selenium and vitamin E

  • Omega-6 and omega-3 fatty acids for skin and coat

  • Enhanced with superfoods and guaranteed probiotics
     

Diamond Naturals

CHICKEN & RICE FORMULA

Large Breed Adult

  • With cage-free chicken for great taste and nutrition

  • Nutrient levels large breeds need to thrive

  • Glucosamine and chondroitin for joints

  • Omega-6 and omega-3 fatty acids for skin and coat

  • Enhanced with superfoods and guaranteed probiotics

Diamond Naturals

LAMB MEAL & RICE FORMULA

Large Breed Adult

  • Pasture-raised lamb protein is an excellent source of quality protein

  • Proper nutrient levels needed for large breeds

  • Glucosamine and chondroitin for joints

  • Omega-6 and omega-3 fatty acids for skin and coat

  • Enhanced with superfoods and guaranteed probiotics

Diamond Naturals

LAMB & RICE FORMULA

Large Breed Puppy

  • Appropriate nutrient levels to fuel larger growing bodies

  • Calcium and phosphorus for bone and joint development

  • DHA for proper brain and vision development

  • L-Carnitine helps convert fat to energy

  • Enhanced with superfoods and guaranteed probiotics

True2u

Starting at $31.00 — $35.00

True2U Chunk Style Dog Food – 50 lb

A dependable, no-frills dog food that delivers solid nutrition at a great value. Chunk-style kibble helps support dental health, while added omega fatty acids promote a healthy, shiny coat.
An affordable everyday option for feeding dogs at any life stage.

True2U High Protein Dog Food – 50 lb

Higher protein nutrition at a price that makes sense. This formula supports muscle maintenance and daily energy needs while remaining easy on your budget.
A smart choice for active dogs or multi-dog households looking for value.

True2U High Protein Beef & Lamb Dog Food – 50 lb

A budget-friendly protein boost with beef and lamb flavor dogs love. Designed for adult dogs, this formula supports strength, energy, and overall condition without the premium price tag.
Great nutrition for everyday feeding at an economical price.

Need Help Choosing?

Not sure which food is right for your dog?

Bring us:

Age & breed

Activity level (pet vs working dog)

Any allergies or sensitivities

We’ll help you pick the right feed — no upselling, no pressure.

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